
Vergie (She/Her) is a trauma therapist focusing on racial trauma. I wanted to create a design and visual identity that reflects her goals, values, and personality. The typographic pairing of her signature with a serif typeface creates a unique, memorable, and sophisticated.
I love the interplay between the typeface and colours that cater and reflect approachability, warmth, and access. The visual direction has a friendly approach inspired by cozy environments and neutral tones, providing comfort to a heavy and sensitive topic.
This project was completed through Spark Creative Communications.
Read more about it here:
https://www.sparkslc.ca/vergie-charlery
2023 - 2024